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Getting your prices right is critical if you want to survive the recovery Read more - CEOSTRA dictionary definition:
CEOSTRA (‘si:eυ:‘strα)
NOUN (trademark) A company that specialises in working with established businesses that want to grow and develop.
VERB providing advice, support and mentoring to enable them to achieve success. "They CEOSTRAed their performance". Read more - Discover the formula for business success
You can improve any business if you spend some time working to this formula Read more - Why executive coaching?
How executive coaching makes sense in today's business environment. Read more

Business Health Check
A business health check will provide you with an overview of your business. It will highlight areas where attention should be given to improve performance or reduce risk.
Running a business can be an exciting and challenging task but it is extremely time consuming. Business owners and senior managers can become embroiled in day to day business issues. This can be a particular problem in small and mid sized businesses. Often there is no time to consider the wider issues that are important to your business; questions such as:
- Are we as efficient in our operations as we might be?
- Should we be developing new products and services?
- What is happening in our market place?
- Are we getting the most from our marketing?
Our business health check can be conducted within a very short time period and may only require a single, one day, visit to gather information (for an organisation based on a single site, without multiple product or service lines and possessing a small management team) .
The outcome of a health check is a comprehensive report that will highlight your organisations strengths, weaknesses, opportunities and threats and will provide you with a strong foundation for an action plan.
If you would like to discuss any aspect of a business health check please telephone with your name and contact details to 01277 896452 or e-mail them to info@ceostra.com and we will call you back.